Music Becomes A Thing

Readings Week 1&2:

in Garofalo, Rockin' Out:
-Introduction + Chapter 1: Tin Pan Alley

in Cambridge Companion:
-Introduction + Chronology
-Theberge, "'Plugged In': Technology & Popular Music"
-Frith, "The Popular Music Industry"
-Frith, "Pop Music"

-Hall, "Notes on Deconstructing the Popular"

-Benjamin, "The Work of Art in the Age of Mechanical Reproduction"

from Frith & Goodwin (eds), On Record
-Adorno, "On Popular Music"
nb. You can find this essay together with "The Culture Industry: Enlightenment as Mass Deception" co-written with Max Horkheimer --an essay which if you have not read should definitely do so-- here.

from Even Eisenberg, The Recording Angel: Music Records and Culture from Aristotle to Zappa
-Eisenberg, Chapter 2: Music Becomes a Thing

Grimes, "Genesis" Live Session for KEXP

Welcome To Popular Music & Mass Culture Summer I 2016

Study Guides

COM 470 Advanced Com/Media Theory -- here.
CMS 312 Popular Music and Mass Culture -- here.

Post-Classical and Post-Modern

To clarify (or further obscure) 'postmodernism':

Fredric Jameson's "Postmodernism and Consumer Society"
As you read it relate it to the screening of Olivier Assayas' Irma Vep and be prepared to discuss the film in terms of its postmodern qualities.

Papers!

Have fun. Like the kids above.

Pop Music Final Paper
Theory Final Paper
Cinema Final Paper

Post-Rock, Subcultures and the End of Authenticity

Assuming that at this point you should be on your way to completing the Garofalo textbook, here are the reading assignments for the next couple of weeks:

On Jamaican Music:
from Dick Hebdige, Cut'n'Mix here.

On 'co-optation':
Thomas Frank's "Commodify Your Dissent" here.


On Gender:
Simon Frith and Angela McRobbie, "Rock and Sexuality"
Simon Frith, "Afterthoughts"
"Richard Dyer, "In Defense of Disco"
Find these articles here as a single PDF file.



On 'sub-cultures':
Here are the Dick Hebdige chapters from Subculture: The Meaning of Style.
Refer back to the Punk: Attitude film screening.

The Ramones, "Rockaway Beach" Live in Rome, 1980




On sampling, mash-ups and the 'postmodern turn':
Andrew Goodwin, "Sample and Hold"
E Ann Kaplan, "A Postmodern Play of the Signifier?"
Negativland, "from Wired: Negativland Interviews U2's The Edge"

Also, to clarify (or further obscure) 'postmodernism' please help yourself --in case you have not encountered it in your other studies-- to Fredric Jameson's "Postmodernism and Consumer Society"

TV After TV: Global Media Trade, Formats and Channel Branding

Brennan, "A Political Economy of Formatted Pleasures"
Torre, "Reversal of Fortune?: Hollywood Faces New Competition in Global Media Trade"
from Oren & Shahaf (eds), Global Television Formats: Understanding Television Across Borders (Routledge, 2012)

Chap.1: "Deregulation, Differentiation and Niche Targeting: The Emergence of Branding in the Cable/Satellite Era"
Chap.2: "From Channel Brands to Service Brands: US Television Enters the Digital Era"
from Catherine Johnson, Branding Television (Routledge, 2012)

Bonus Article:
"Why HBO Passed on The Walking Dead" from Mother Nature Blog.

Also, if you are interested in the intersection of technology, creativity, production practices and televisual style make sure you follow Ben Consoli's GO Creative Podcast (and Blog). You'll find episodes in the artchive where Consoli interviews the DP for House of Cards, has an in depth conversation with Shane Reynolds, a true one-man band/jack of all trades who produces, shoots and edits his work all on his own for the Travel Network, Nat Geo and others and also speaks with Chris Manley, the cinematographer and DP for Mad Men. Great insights on how network pressures and studio concerns with the bottom line all line up with technological possibilities and stylistic choices.

Fatal Strategies & Slackers: Withdrawing or Accelerating?

Matthias Leupold, Im Kino / In the Cinema, Part II Berlin GDR, 1983

The Foucault Reader, edited by Paul Rabinow.

Please read the section 'Disciplines and Sciences of the Individual' in Part II, particularly the first four segments (from "The Body of the Condemned" to "Panopticism")

Foucault, "The Repressive Hypothesis" from The History of Sexuality, Vol. I

Baudrillard, "The Masses: The Implosion of the Social in the Media"

Additional Recommended Baudrillard Readings:

Jean Baudrillard, Requiem for the Media
Jean Baudrillard, The Implosion of Meaning in the Media from Simulacra and Simulation


Faster! Faster! Faster!


#Accelerate: Manifesto for an Accelerationist Politics (Srnicek & Williams)
Steven Shaviro, "What is Accelerationism?" from No Speed Limit: Three Essays on Accelerationism

Bonus:
Xenofeminism: A Politics for Alienation (Laboria Cuboniks)

+

What About 'Today'?

Christian Fuchs, "Participatory Web 2.0 as Ideology" from Foundations of Critical Media and Information Studies

McKenzie Wark, The Hacker Manifesto

"Every single commodity you produce is a piece of your own death"
"Withdrawing in disgust is not the same thing as apathy."

"Enjoy Poverty: Disclosing the Political Impasse of Contemporary Art" in Art Papers

-an interview with Renzo Martens

Paul O'Kane, "Renzo Martens: Episode III" review in Third Text, 2009

T.J. Demos, "Poverty Pornography, Humanitarianism and Neo-Liberal Globalization: Notes on Some Paradoxes in Contemporary Art"

Bonus Interview from the "Africa is a Country Blog" here.

Bonus Reading:

Susan Sontag, "Looking At War/Regarding the Pain of Others"

Towards A Third Cinema

Of all African film directors, Sembene is the first to confer value to images."
--Med Hondo

Fernando Solanas & Octavio Getino, Towards a Third Cinema
Med Hondo, What is Cinema for us?

If you are interested in reading a brief outline of the life, ideas and struggles of Ousmane Sembene: OUSMANE SEMBENE: THE LIFE OF A REVOLUTIONARY ARTIST

The 'Post' Archipelago: A Brief Intro

Young Jacques Derrida's English Comp Essay
Note the teacher's comments. Do they still apply to Jacques' adult writing? Read 'Différance' below to find out.

Some introductory readings to the various 'posts' that we will be reading in the next weeks. Having just concluded our discussion of structuralism, here is some material to bring us towards the post-structuralist theoretical framework. Remember that a good exercise for us is to read the theories in their original form. As you read get a sense of the language, of the rhetorical processes, of the way the argument proceeds. I am including here, in addition to the Roland Barthes essay on "The Death of the Author" also a brief introduction to poststructuralism, postmodernism and postcolonial studies (the pdf has these entries in alphabetical order but please read them in the order above). I've also included Derrida's 'Différance' --this is a bonus reading but I would urge all of you to tackle it in order to get that sense of the language mentioned above so that we may talk about it in class. Enjoy.

"poststructuralism"; "postmodernism"; "postcolonial studies" entries
from A Dictionary of Cultural and Critical Theory; 2nd Ed. (Wiley-Blackwell)
Roland Barthes, "The Death of the Author" from Image/Music/Text

David Harvey, "Postmodernism" from The Condition of Postmodernity

Jacques Derrida, Différance

Women's Cinema, Women in Cinema: Visual Pleasure, Narrative and Feminism

To accompany the screening of Agnes Varda's Vagabond:
Laura Mulvey, "Visual Pleasure and Narrative Cinema"
You can also find it in html format here. Make sure you have this read by next class. We will be discussing Godard's Masculin/Féminin in relation to the ideological critique of the institutional mode of representation put forward by the various cinematic new-waves as well as Vagabond as a feminist text that takes off on that critique but adds sexual difference and the representation of gender to its concerns. Laura Mulvey's essay should be a key to navigating these concepts.

Stills below from Otto Preminger's Laura and Kathryn Bigelow's Zero Dark Thirty

"Woman as image, man as bearer of the look."

Take a picture of her.

Angela Davis in Rome: Monday, March 14 @ 10.00am, RomaTre

As announced in class, Monday morning Prof. Angela Davis will give a talk at the Universita degli Studi RomaTre on 'The Meaning of White Supremacy Today'. This is a excellent opportunity for everyone to get to hear a key political activist, radical personality and academic scholar who participated in many of the countercultural political activities of the 1960s and 1970s. Her talk should be of interest to many of the students in this semester's classes particularly the ones in Popular Music and Mass Culture and Communication Theory. Students interested in questions of class, race and gender and in the complex ways in which these intersect would do well in attending. You can also ask Prof. Davis about her experience as a graduate student at the University of Frankfurt during the 1960s and how it was working under Theodor Adorno and Herbert Marcuse.

Link to RomaTre website here.
Flyer with program poster here.
Meet in front of RomaTre, at the Aula Magna della Scuola di Lettere Filosofie e Lingue
Via Ostiense, 234/236 (right off the OSTIENSE Metro B station)

Audience Heatmaps: Assessment, Interactivity, Analytics and Chatter

The Audience Response Heatmap from Bluefin

Andrejevic, The Twenty-First-Century Telescreen
Marshall, Screens: Television's Dispersed 'Broadcast'

McChesney, What is the Elephant in the Digital Room? from Digital Disconnect

Refer to Jon Gertner's epigraph in Chapter 6 of The Television Will Be Revolutionized:

"Finding out whether ''C.S.I.'' beats ''Desperate Housewives'' is just the beginning. Change the way you count, for instance, and you can change where the advertising dollars go, which in turn determines what shows are made and what shows then are renewed. Change the way you count, and potentially you change the comparative value of entire genres (news versus sports, dramas versus comedies) as well as entire demographic segments (young versus old, men versus women, Hispanic versus black). Change the way you count, and you might revalue the worth of sitcom stars, news anchors and -- when a single ratings point can mean millions of dollars -- the revenue of local affiliates and networks alike. Counting differently can even alter the economics of entire industries, should advertisers (thanks to the P.P.M.) discover that radio or the Web is a better way to get people to know their brand or buy their products or even vote for their political candidates. Change the way you measure America's culture consumption, in other words, and you change America's culture business. And maybe even the culture itself."

The complete Jon Gertner (from The New York Times Magazine), "Our Ratings, Ourselves" here.

A recent Toby Miller blogpost, "TV is Dead" chock full of nice links and statistics about TV consumption

The following are good background readings about network and transition era audience assessment methods. They also offer a good reflection and analysis of the ways in which audience assessment are used in developing a political and regulatory environment for media systems in general and television in particular.

Meehan, The Blame Game
Meehan, Don't Blame The Viewers

Ang, The Nature of the Audience
Gandy, Tracking the Audience

For Those About To Rock: Return of the Aura

Frank Zappa & Captain Beefheart

"I mean, man, whither goest thou? Whither goest thou, America, in thy shiny car in the night?"

-Jack Kerouac

-Keightley, "Reconsidering Rock"

Here are a couple of articles to integrate Keightley's Reconsidering Rock article. The first Frith article is required; the second article is a highly recommended read. Enjoy the Lester Bangs reviews from Creem. Reebee Garofalo's article on Soul ("Popular Music and the Civil Rights Movement") is required.

Simon Frith - "Rock and Popular Culture"
Simon Frith - "The Magic The Can Set You Free": The Ideology of Folk and the Myth of the Rock Community
Paul Clarke - "'A Magic Science': Rock Music as a Recording Art"
Lester Bangs - Various Record Reviews from Psychotic Reactions and Carburetor Dung
Reebee Garofalo - Popular Music and the Civil Rights Movement

Also, here is Andrew Chester's "For A Rock Aesthetic", Richard Merton's response, "Comments" and Chester's response to the response, "Second Thoughts on a Rock Aesthetic: The Band". It's all here at this link --the whole epochal exchange in one handy location.

Please read in 'Rocking Out' up to and including Chapter 8.

AC/DC, Let There Be Rock (1977) 

Reverend Bon tells you all about it. As you can see the 'aura' is back around Angus' head.

Art Cinema and Modernism in Film

Persona (Ingmar Bergman, Sweden, 1966)

On the 'art cinema' and modernism in film:
Bordwell, "The Art Cinema as a Mode of Film Practice"
from Poetics of Cinema