Janice Radway, "Women Read The Romance: The Interaction of Text and Context"Jan Nederveen Pitersem, "White Negroes"
David Croteau & William Hoynes, "The New Media Giants: Changing Industry Structure"
Sut Jhally, "Image-Based Culture: Advertising and Popular Culture"
David Croteau & William Hoynes, "The New Media Giants: Changing Industry Structure"
Sut Jhally, "Image-Based Culture: Advertising and Popular Culture"
EXTRA READING: Stuart Hall, "Encoding-Decoding"
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